Out-Of-Home & TV

 

BFM TV

France's ♯1 premium brand to reach affluents on TV, Radio, Web and OOH

Clients can reach the wealthiest households and very segmented target groups through ad hoc solutions using multiple platform/channels:

 

>> TV & Radio

- BFM TV news channel

- BFM Business Radio and TV

- RMC Radio National and Ile de france

- RMC Découverte

 

>> Digital

- 01net.com 

- Bfmtv.com 

 

>> OOH

- Giant Billboard located at 12 Rue d’Oradour sur Glane

 

BFM Business, a business focused brand under BFM TV, is the only French equivalent of Bloomberg and CNBC on TV and radio. It provides a channel for advertisers to target upscale business audience (more than 56% of BFM Business viewers and listeners require wealth managers to handle their assets). 

 

Click here to watch BFM TV live

 

 


THE FIGURES - TV

DAILY REACH
10 M VIEWERS
AVERAGE HHI
EUR 93,000

THE FIGURES - RADIO

DAILY REACH
4 M LISTENERS
AVERAGE HHI
EUR 87,000